
Event Guide
Everything You Need to Know
SCALE Middle East Awards, powered by The STR Club
NEW
The region’s operators, teams and innovators, recognised at a gala dinner on the evening of Day 1 (September 30) after that day’s sessions close.
Presented in partnership with The STR Club — the region’s leading STR education and community platform.
Categories will span individual operators, property management teams, and technology innovators making an impact across the Middle East short-term rental market.
Pre-Conference Masterclass
NEW
A dedicated training day before the main summit opens, for operators who want to go deeper on one topic before the core agenda begins.
Hands-on, small-group sessions led by named industry experts covering practical skills you can apply immediately.
Spaces are strictly limited — sold as a separate add-on ticket, not bundled with the 1-Day or 2-Day Pass.
Debates
NEW
Two experts. One topic. Opposing positions argued live on stage — you decide who makes the stronger case.
Debates on the region’s most contested STR questions: regulation, pricing strategy, distribution, and scaling across GCC markets.
Global CEO Panels
The operators and entrepreneurs running the region’s most successful short-term rental operations and tech platforms — live and unscripted.
No slides, no pitches, no scripts. Just the leaders shaping the Middle East STR market sharing what’s working right now across operations, growth, and technology.
Conference agenda
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Everything you need to know about the conference's content and speakers in one single place.
FAQ
Frequently asked questions
- SCALE Middle East 2026 takes place on September 30 - October 1, 2026 at the Hilton Dubai Palm Jumeirah, located at West Crescent, Palm Jumeirah, Dubai, United Arab Emirates.
Registration
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